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Why Don't Restaurants Offer Online Food Delivery


Paragon restaurant, a leading restaurant group in India and UAE

Normally restaurants allows customers to enter the premises ,order the food and eat that food on premises and also deliver the food directly to customers. But now online food delivery services offer a convenient way to order foods from various restaurants and have them delivered to your doorstep. Popular platforms like  Zomato, Swiggy and Uber Eats provide access to  favorite cuisines, allowing users to browse menus ,customize orders and track delivers in real- time . Restaurants give commission around 15% to 30% per order to these online platforms and also they give extra cost for  listing the restaurants ,marketing promotions and visibility boosts . Many restaurants now stop supply of food to online delivery platforms due to hidden charges and advertisements these aggregator companies announce flat offers that results in big losses for the restaurants  owners . When the restaurants owners increase the food price to cope up with these losses , it affect the public more .

                              Many restaurants have multiple branches in various cities ,but these restaurants don't have their own online food delivery system. When the restaurants start their own online delivery, this will increase their sales ,more customer reach and expand their digital presence. When you serve online delivery, it exposes your restaurant to larger audience and also get detailed data on customer preferences, orders, reviews, which can help you improve your offerings . Design your menu to emphasize traditional dishes , special dishes  and these items should be positioned prominently on your online profile to encourage customers to order them more frequently. Give offers during festival times and special events to drive more traffic. By offering combo meals or bundled deals can help increase the average order size. The restaurants can promote and earn digitally. 

                                The restaurants in cities can easily deliver food by online and take the profit completely and directly without giving any commissions. Delivery fees paid entirely by customers and no extra cost , own delivery system increase the overall profit margin of restaurant. This also increase restaurants visibility and provide new dining experience to your customers . Apart from restaurants the bakeries can also provide online service and taste your favorite items at home. The online delivery services increase the production and sale and boost your profit .

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